Modström was founded in 2004 and the colourful and feminine design soon won over lots of hearts paving the way for Modström to develop into a complete brand concept. Their collections are best described as 'on trend' with a high level of wearability. Colour is an important ingredient in every collection and prints are something they do really well. The collections have an overall clean modern look with a positive attitude. You can find everything from your favourite everyday basics to the perfect feel-good party dress.